Who We Are
Prinveo is located at 7915 East 30th Street, Indianapolis, IN, and is the online/on-demand presence of Vista Graphic Communications, established in 1985. For over 30 years we have served small businesses through large Fortune 500 enterprises across the United States with high quality printing, marketing and packaging solutions.
What is the Prinveo difference?
We treat each job as if it was the only one in our plant.
Sure, we have an online presence, but that’s only to make your job of submitting files and specifications easier. Once received, your order goes through a rigorous pre-flight procedure that checks all elements of your design file (this does not apply to proof reading, sorry). Within 24 hours we’ll email you a digital proof, or if you’re in a real rush, you have the option to waive our free digital proof and expedite the order as quickly as possible.
Prinveo uses a combination of high-end digital offset presses for short run work and waterless & conventional offset presses for longer runs. All of our presses meet rigorous G7 color standards and are fingerprinted to ensure color reproduction is uniform, regardless of the press used.
How are you different from other online printers?
Many online printers use a process called gang run printing, and we do not.
What is gang run printing?
Gang run printing refers to a production process that involves putting multiple print items onto the same sheet. A gang form might have dozens of different brochures, postcards or business cards all on the same press form.
The main intent is to help reduce unit pricing by spreading the initial cost of the press make-ready across several jobs. The problem with this process, however, is the inability to control ink density and color accuracy of the images.
The only option for the press is to choose an average color of every different piece that is printed on the sheet meaning your colors may not print to the exact shade and specifications that you need. Because of this major limitation, the accuracy of color reproduction is never guaranteed.
In their terms and conditions, virtually every online printer makes clear that they will not accept any responsibility for color variations between submitted files and the final printed piece, and you must agree to this limitation. Under no circumstances will reprints be honored for color variations that have occurred during the gang run printing process.
Most of the leading online printers include clause in their terms similar to this:
“… our business model is ‘gang printing’ and is based on price and speedy turnaround times, not color matching or ‘top shelf quality’ so there is often some color variation…we gang many, many clients orders on big press runs. The cards that print next to or around your order can influence the output colors. Sometimes the card next to yours might be (for example) bright red on one side and dark rich black on the other. That means that each side is influenced by a different color palette. Again, we aim for price over quality control.”
So it’s clear that with gang printing color shift is inevitable, in fact, most gang printers advise you to be prepared for 10% color variation. Because they take no responsibility this means you, the customer, take all the risk with no safety net if your project does not meet your standards.
What does that mean?
If you print four times each year, then your collateral or business cards could look different each time. While are some are ok with this, at Prinveo we are dedicated to producing high quality printing every single time to ensure our discriminating customers get exactly what they are looking for.
What type of work lends itself to gang run print?
Less critical work, including light coverage letterhead and notepads, line art, color builds that don’t need to look like the PMS bridge book, etc.
For many, though, the color variation from gang printing is a frustrating, hair-pulling experience to be avoided at all cost.
Wondering if your print material is being affected by gang run printing? Here are typical jobs that are most regularly affected:
- Rack cards
- Small Brochures & Flyers
- Table tents
- Business Cards
- Sales Sheets
What happens if you order three jobs with varying paper sizes, thicknesses and coats with a gang run printer? For example, a brochure printed on 100# gloss text, postcards on 130# cover and business cards on 16PT C2S.
Because each piece is on a different type of paper stock, a printer will run on their own combination form, sometimes in different plants and on different days. So even though you placed one order for three items, there is a high likelihood of color variation among each of the pieces.
How does Prinveo prevent this color variation?
Simple, we don’t gang run jobs. Does this increase the cost? Yes it does, but for our customers who identify themselves as discriminating buyers and value brand colors and consistency, there is no other choice. The icing on the cake is Prinveo’s rigorous G7 color standards. Set by Idealliance (International Digital Enterprise Alliance), G7 color standards allow Prinveo to fingerprint multiple presses ensuring color reproduction is accurate and uniform, regardless of the press used. This approach also allows Prinveo to maintain color uniformity over time, so your next run will look just as good as your first run.*
Call us at 1-800-869-0254 for more information. We look forward to the opportunity to serve you!
*While colors created on coated stock will always vary from its uncoated counter part due to reflectivity, you can be certain the results will always be consistent.